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Frederic Choquette at Rain
Professional Summary
Frederic Choquette is the Chief Operating Officer at Rain with over 12 years of experience in fintech, venture capital, and strategic operations. His career progression includes serving as an Engagement Manager at McKinsey & Company where he worked with fintech and consumer tech clients to build and launch products from inception to mass adoption, and co-founding Drover Ventures, a crypto arbitrage fund where he built trading algorithms that capitalized on market inefficiencies. Choquette's expertise spans investing, venture capital, business strategy, and entrepreneurship, with demonstrated success in product development, revenue strategy, and financial modeling across both startups and Fortune 500 companies. His diverse background includes strategic roles at Snap Inc. focusing on monetization and revenue growth, and investment banking experience at Goldman Sachs in the Technology, Media & Telecom division.
LinkedIn Presence
Frederic Choquette's LinkedIn presence demonstrates a sophisticated blend of data-driven advocacy and mission-focused leadership, consistently positioning himself as a thought leader in the earned wage access revolution. Choquette's posts follow a distinctive pattern of leading with stark financial realities—"overdraft fees are silently crushing your workforce"and "quietly dismantling the overdraft fee industry"—before pivoting to Rain's solution, creating compelling narratives that frame EWA as both inevitable and urgent. His voice strikes a balance between McKinsey-trained analytical precision and genuine passion for financial wellness, often using phrases like "What's holding you back?"to directly challenge decision-makers while backing claims with specific metrics like "$51M in fees saved."This approach effectively transforms complex fintech concepts into accessible business imperatives, positioning Choquette as both a strategic operator and a champion for working Americans, which serves Rain's dual audience of HR executives and socially-conscious business leaders perfectly.
Education and Miscellaneous
Frederic Choquette holds an MBA from Stanford Graduate School of Business and graduated Summa Cum Laude with a Bachelor of Arts from Berklee College of Music, where he was active in the Music Law Group and contributed to the Music Business Journal. He served as a Music Business Advisor for Harvard Law School's Recording Artist Project and received multiple academic honors including the Barnes & Noble Scholarship, Joseph Smith Award, and Division Achievement Award. Choquette is bilingual in English and French, reflecting his diverse international background spanning both creative and business disciplines.
Rain
Company Summary
Rain is a Santa Monica-based financial technology company specializing in Earned Wage Access (EWA) solutions that enable employees to access earned wages before traditional payday. Rain targets over 1,200 employer partners including major corporations like McDonald's, Marriott, and Hilton to solve the critical problem of financial stress caused by misaligned pay cycles that lead to overdraft fees and payday loan dependency for over 2 million workers. Rain's platform seamlessly integrates with existing payroll and HR systems, notably as the first and only EWA provider embedded within Workday, offering near real-time wage calculations, rapid deployment, and responsible financial wellness tools through their mobile app. Rain differentiates itself through its deep Workday integration, no-cost implementation, 24/7 customer support, and employer-controlled compliance guardrails that deliver industry-leading Net Promoter Scores. Rain recently secured $75 million in Series B funding led by Prosus and received top G2 recognition in 2025, positioning the company as a leader in the growing earned wage access market.
Tech Stack
Rain operates on Webflow for their website platform and appears to have a comprehensive HubSpot integration including CMS Hub, Analytics, Forms, and Ads, suggesting a centralized approach to managing their B2B sales funnel targeting HR and payroll decision-makers. The presence of both LinkedIn Ads and LinkedIn Insights alongside Google AdWords conversion tracking indicates a professional-focused acquisition strategy appropriate for reaching enterprise HR teams at companies like McDonald's and Marriott. Their use of Vidyard for video content and ZoomInfo for prospecting suggests a sophisticated sales enablement approach typical of Series B fintech companies pursuing large enterprise accounts. The combination of Zendesk for customer support and Trustpilot for social proof aligns with their emphasis on customer-centric service and industry-leading Net Promoter Scores, which appears critical for building trust in the sensitive payroll integration space.
Target Personas
Rain's primary ICPs are HR Directors and Benefits Leaders at enterprise hospitality and retail chains, as evidenced by their successful partnerships with McDonald's, Marriott, and Hilton, along with Payroll and HRIS Administrators seeking Workday-integrated solutions for their 1000+ employee organizations. The platform specifically targets Chief People Officers and VPs of HR at companies with high hourly workforce populations experiencing retention challenges, demonstrated by their focus on reducing turnover and improving employee financial wellness. Their seamless integration with enterprise HR platforms and emphasis on workforce stability particularly resonates with HR Operations Leaders in senior living, quick-service restaurants, and hospitality sectors.
This research took our AI 5 minutes.
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How It Works
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What You'll Get
An end-to-end service from strategy to reporting.
Strategy & Setup
ICP identification workshop - so you target prospects who actually convert, not just anyone with a pulse
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Real-time visit notifications - so you know exactly when to follow up while you're top of mind
Session replay recordings - so you understand what messaging resonates most with your best prospects
30-day analytics reporting - so you can prove ROI and optimize future campaigns with data
Qualified leads handed to your sales team - so your closers focus on closing, not qualifying cold traffic
